Showcase design

Swarovski’s new brand Crystallized™ addresses creatives in various fields. As premium brand for finest crystals, the elements pallet provides designers with worlds of inspiration for fashion, jewellery accessories, interior design and lighting.

Design highlight

To showcase Swarovski’s Spring/Summer Crystallized™ innovations we’ve interpreted the growth of ice crystals for these showcase installations. To allow a high amount of flexibility each display is divided into 3 to 4 spike layers that can be freely rearranged within the case in order to display the merchandise in various configurations.


Swarovski is an Austrian producer of glass headquartered in Wattens, Austria. The company has been a family-owned business since it was founded in 1895 by Daniel Swarovski.

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