CENTRESTAGE is Hong Kong’s major fashion event, aiming to provide a launch pad for International and Asian fashion brands and designers to present their collections. The four-day event has gathered some 200 fashion brands from 20 countries and regions, with some of the hottest rising stars in Asia showcasing their latest collections. C7DESIGN was commissioned to support the event setup with creative direction for the set design in the main hall and feature highlights through various installations.
To present Hiromichi Ochiai’s future thinking fashion brand Facetasm, we have designed a kinetic sculpture inspired by the movement of bird wings. Playing on the notion that the Brand name Facetasm is a coined word of “facet”, the 4 meter spanning art installation has seen tremendously positive reactions from the audience.