CENTRESTAGE is Hong Kong’s brand new fashion event, aiming to provide a launch pad for International and Asian fashion brands and designers to present their collections. The four-day event has gathered some 200 fashion brands from 20 countries and regions, with some of the hottest rising stars in Asia showcasing their latest collections for Spring/Summer 2017.
C7DESIGN was commissioned to support the event with creative direction for the main hall. To present Hiromichi Ochiai’s future thinking fashion brand Facetasm, we have designed a kinetic sculpture inspired by the movement of bird wings. Playing on the notion that the Brand name Facetasm is a coined word of “facet”, the 4 meter spanning art installation took on a distinctive aesthetic expression that has seen tremendously positive reactions from the audience.
- CLIENT: HKTDC
- TASK: Creative Direction, Exhibition Design, Industrial Design/li>