FOOTSPOT is one of Hong Kong’s premier footwear retailer with a fine sense for contemporary fashion trends. By providing their customers with fashion statements that match their lifestyles, FOOTSPOT aims to be unique, fashionable and modern. We were commissioned to developed conceptual direction for their Autumn/Winter collection. We developed the image of a fashion blogger for this campaign and created a newspaper style leaflet that were given to customers in store. The campaign turned out to be a huge success for FOOSPOT and the image of their brand.
FOOTSPOT is committed to create comfortable yet stylish footwear, with super-